Insight Mailer

Know how to ask: There are a few things you need to consider when requesting feedback from customers. You cannot directly jump in and send an email asking them to leave feedback. First, you need to establish a rapport with them. You can start your conversations by communicating to them about their shopping Experience: For example, Hi Alex, Thank you for your recent Amazon order (Product name; Order Number) I would like to get in touch with you, to understand if you are completely satisfied with your order. If you notice any issues with packaging or shipping, get in touch with us. We are here to fix the issue as early as possible. Secondly, you can send an  email requesting them to leave feedback For example, Hi Alex, If you are happy about the product packaging and shipping, Can you spend a few seconds to leave feedback here? ( Feedback Link) Additionally, let them know that their feedback means a lot to you For example, Can you spend a few seconds...

Potential buyers usually glance through seller rating before making the purchase decision. Seller rating that is equal to 4, has higher chances of initiating purchase decisions. If the seller rating is low, then the potential buyer may even move to another seller who is selling the same product as yours. This way you will miss out on a sales opportunity. To improve  Amazon seller rating , always aim to delight the customers by providing best of the best purchase experiences Sell only good quality products A good quality product is what a customer expects. Delivering a good quality product can leave the customer satisfied with the purchase experience. This way they will provide good rating for your product and sales service. Provide clear and well-defined product description When a customer goes through the product page, he/she will develop a mental picture of the product. And if a received product is different in size, color or material when compared to the de...

As an Amazon seller, it is quite important that you receive  positive feedback ratings and review  for your products. This will help you understand what customers actually feel about your products. It will also assist you in getting new customers for your products. If you are a new seller, you might find this a bit of a challenge. But, there are some simple steps like the ones given below that you can follow to improvise on your Amazon seller rating. Answer Customer Queries Fast Remember, no concern of your customer is so silly to be ignored. You must please all your customers, irrespective of the number of times they have bought products from you. Take that extra effort to answer any query that a customer may have. While you may not be able to respond to a customer immediately, do get back to him or her as soon as possible. It is ideal to have a turnaround time of 24 hours. This can go a long way in improving your relationship with the customer and thereb...

Are you an Amazon seller who is planning to take your business to the next level? Growing online is getting competitive every day. Just like all other business, key to grow your  Amazon  business is understanding your customers. But how can you really get to know your customers, when they aren’t providing reviews and ratings. Clever move on your reviews and ratings When it comes to Amazon, it is said that only 5 to 8% of buyers, leave a review. There are certain unfortunate cases where you leave a buyer with an unsatisfied purchase experience, and 90% of the unsatisfied customers tend to leave a negative review that can let down your seller reputation and futuristic sales. This situation is crucial and how you respond to it is important. It is healthy to professionally communicate with your customers, understand the issue and fix it as early as possible. Once they know that you really care about them, they are more likely to change their  negative...

Amazon now sells millions of products in India and worldwide. When you have a product on amazon, be almost certain you are going to face tough competition from other sellers selling the same or same kind of products. So how do you differentiate yourself or be the first one to be shown to your potential customers? The answer is to have used a proper and most common used keyword as part of your product description. Today shoppers do not filter their search by category. They simply go to the search bar and type their description of what they need. If the exact words are present in your product description, your product will be among the first few to pop up on their screen. And hence your product gets its viewership. This ultimately leads to  improving your   Amazon sales. Types of keywords A brand needs to first identify the keywords it resonates best with. Next use terms that are common language but still describes its product. A mix of both will help rank you...

I have heard every seller stating “I want to increase my Amazon sales” . Amazon being a competitive market with a lot of sellers, continuous as well as smart efforts are required from sellers end to boost sales on Amazon. Identify unique products to sell If you choose common products to sell on Amazon, you will be one among the thousands of other sellers. But if you choose a unique product to sell, you can at least escape the competition until a new entrant peeks in. Most importantly, never conclude that “I can be successful on Amazon only if I sell unique products”. It can just improve your chances of achieving more sales. Even if you are selling similar or same product like yours, if you pay attention to other important factors, then you can definitely improve your sales on Amazon. Pay attention to the product listing Product listing, if done rightly can improve your product’s chances of ranking higher on the search results. Adding relevant and competitive ke...

This blog will take you through few reasons why having a clear picture of buyer’s geolocation is an essential part of your Amazon business and how it can help you to take important business decisions. Helps Amazon sellers to understand the geographic reach for the products Understanding Geolocation of customers will get you a clear picture of where maximum and minimum sales come from. And also, will give you an idea of where you have no reach for your products. Helps Amazon sellers to run promotional campaigns more effectively Here I refer promotional campaigns, as retargeting campaigns that can be sent to existing customer base to cross-sell your products. Let’s say, there is a festival or event happening in Mumbai. And you want to promote a product to your existing customer base who are from Mumbai. You can leverage  Insight Mailer’s promotional campaigns that can be tailored to target a particular geography. This way, you can prevent rolling out irrele...

Each and every seller on Amazon aims for the bestseller badge. Here are a few best practices that can be incorporated into your business activities to achieve the same Competitively price your products For a dynamic marketplace like Amazon, pricing of the product should also be dynamic. Fixing product price at a constant value cannot bring in sales for your products. Full-fledged analysis of the market trends is highly important when pricing your products. And also, if it is not done on a continuous basis, it is a major flaw. To improve sales ranking on Amazon, sellers have to price their products competitively in the market. Maintain a good seller metrics Amazon considers the performance of earlier sales as one of the important factors to reward sellers with the bestseller badge. Maintaining a good sales history can help you win the bestseller badge Escape A-Z Guarantee claim A-Z Guarantee claims are raised by buyers against sellers who fail to deliver the produc...

For anyone who is selling on Amazon, receiving feedback and reviews is a part of the business. Some may consider it as an integral element, some may consider it an optional element. I will take you through few points why Amazon seller feedback and product reviews are integral, and not an optional part of your Amazon business Amazon seller feedback and product reviews may convince future buyers to make a purchase When potential buyers are going through the product, they definitely read what other buyers have said about your product and sales service. Any feedback or review that is positive can convince new potential buyers to confidently make a purchase from you. If the seller feedback or product review is negative, they may shift to other buyers with good feedback and end up purchasing from them. In this way, you may lose new buyers. Seller feedback and product reviews increase Amazon seller rating Amazon rates their sellers based on few factors, one being negative ...