Insight Mailer

What does the buy box mean on Amazon? Amazon buy box  refers to a section on the product page which allows buyers to make a purchase via Add to cart or Buy Now. If you use the desktop to access Amazon, the buy box appears on the right side of the screen. In case you use mobile devices to access Amazon, the buy box appears below the product image. What makes winning Amazon buy box a dream for all Amazon sellers? According to recent statistics, there are 3 lakh active seller accounts in Amazon. As an Amazon seller, you are aware that there are plenty of other sellers who are selling the same products as yours. Winning the buy box can increase your brand visibility. So, when a buyer is searching for the product on Amazon, your account will be listed at the top that can attract more sales. What makes you buy box eligible? In simple words,  how well you manage your Amazon business  decides your eligibility for winning the buy box. Amazon has put forward...

Managing your  feedback on Amazon  is very essential for you to establish yourself as a much sought after seller on the online platform. Depending on the volume of feedback you get, you can either do this manually or deploy the services of a feedback software like Insight Mailer to help you with this. Getting a good count of positive feedback can increase your chance of being in a buyer’s good books. After all, who doesn’t like to hear a compliment for their products and/or services? This can also in turn increase seller ratings and get you more customers. The following are some ways you can Manage your Feedback on Amazon Get in touch with the customer personally Personal interaction with the buyer can do wonders. Include a note along with the product requesting him/her to leave feedback about your service. Do not forget to mention the link on the Amazon website where you would like the feedback to be posted. If you receive positive feedback, do make it a pract...

As you browse through millions of products on Amazon, have you ever wondered how  new products are launched in Amazon? Launching a  new product on Amazon  is one thing, and generating sales is a whole new challenge. Have you heard about the Amazon A9 algorithm? The  Amazon A9 algorithm  is quite distinct compared to Google algorithms. SEO agencies  could help you rank better on Google, but Amazon ranking requires a different approach. Google uses a variety of factors to deliver the best and most relevant search results from reputable sources. Whereas for Amazon, sales is a deciding factor for ranking the products. The higher the sales leads to better ranking of your products. If you are just starting off, this could be a vicious circle. So before you launch your  Amazon product  and fail miserably, take our advice. Read on… Start 7 Days Trial Pack Boost your Amazon sales and Product Reviews GET FREE DEMO Pick a Rank-able...

Amazon being a very competitive marketplace, buyers have a lot of options to go forward with. One of the clever moves a seller can take is converting a product page visitor to a buyer. Now, arises the question “How do you convert a visitor to a buyer?” Well, the answer is simple. When the visitor lands on your product page, if he/she feels convinced, then it is definitely a sales-win situation. Here are a few factors that can be perked-up on your product page to convince the visitors and turn the sales in favor of you. Product Display Images can demonstrate a product better than words. If the product images are more convincing, there is a high possibility that the potential buyers will make a positive purchase decision. So, always make sure to optimize the product image before uploading them to the product listings. Product image requirements, as per Amazon guidelines ●  Product images should have a white background ●  Good quality product i...

Ultimately any solution should focus on boosting sales on Amazon. And, with a huge competition that Amazon holds, improving sales does not come easy. Firstly, I will speak about a solution that can help you re-engage with your existing customer base. Employing perfect strategies to re-engage your existing customer base is highly essential in today’s market. In lieu to the immense competition that Amazon holds, acquiring new customers is difficult. Insight Mailer, an Amazon customer engagement tool allows you to run promotional (retargeting campaigns) to your existing customer base and can be tailored with respect to various parameters like customer geolocation, high/low selling products. The campaigns are aimed to promote other products on your selling list to them through professionalized email templates, thus increasing sales. You can also tap your repeat customers separately by offering some special discounts and offers to them. Furthermore, to improve sales on Amazon ...

Amazon is getting competitive, nevertheless for 2019 too. Furthermore, selling on Amazon will turn out to be highly competitive than before. Focus on private label products Retail arbitrage turns out distressing because of the huge competition it holds. And, it is comparatively easy for anyone to source a well-known brand and re-sell it on Amazon. To differentiate yourself from others, try your hands on private label products. There are a lot of advantages you can derive from private labeling. Firstly, you are fostering a brand for yourself. Secondly, you can escape a lot of competition until a new player sneaks in. Understand Amazon product SEO Once you understand how Amazon search algorithm works, you can excel in selling on Amazon. Of Course, everyone knows keywords play an important role in crawling your products on search results. But it is not the only factor. There are a lot of determinants Amazon SEO considers for product ranking and sellers need to focu...

To increase reviews and ratings on Amazon , simply ask for it.  It is very typical that most of the Amazon sellers do not leave reviews. And there are a few reasons why they don’t. Firstly, there are chances they don't know where and how to leave review or rating.  Secondly, they may even forget to write the review. If you can fill this gap, then there are higher chances you may get more reviews and ratings on Amazon. But let’s say, you are selling 50+ products on Amazon. Is it really possible to address every single customer to write a review for you? The possibilities are low.  And will definitely be tedious and time-consuming.  And when performing on regular basis, it turns out monotonous and even the most experienced person tend to commit mistakes. I will run you through a simple mistake that you commit during the process. What if you had sent an email comprising “Thank you for purchasing denim.  How do you like the produ...