How to mark your presence on Amazon?

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The blog takes you through few best practices to mark your presence perfectly on Amazon

Enhance the way your product is listed


Amazon is getting competitive each day with lakhs of products listed and with more than one merchant selling similar kind of products. To convince potential buyers to make a purchase from you, your product page must be impressive and engaging. You can try your hands on Enhanced Brand Content (EBC). Just like the name states, it enhances the way how your product page looks and convinces page visitors to make a purchase from you. This can improve your Amazon sales.

Advertise, Advertise..


Anyone can advertise, but an advertising is successful only when it is done right. When it comes to Amazon sponsored product ads, it is very important to perform full-fledged competitive analysis before choosing the keywords to bid for. Product display ads helps you to cross-sell your products and to increase your account visibility

Escape from A-Z Guarantee claim


Amazon customers can raise A-Z Guarantee claim on sellers if they are dissatisfied with their purchase experience. It may be delayed delivery of the item or poor quality of the product. Any A-Z Guarantee claim raised against you is a major pitfall to your Amazon business. So always make sure you don't fall into the trap of claims, for which you need to provide the best purchase experience to your buyers.

Try to obtain more and more of Amazon feedback and reviews


Amazon Feedback and reviews stand as the mouth of reference, and hence receiving positive ones can enhance your business visibility.



Automate Amazon feedback request with Insight Mailer, an Amazon seller and buyer communication tool. The tool provides a series of professionalized Amazon reviews and rating request Email template that is tailored to request reviews from Amazon customers who are happy and satisfied with your product and sales service.

And also, the tool provides you an alert as and when you receive negative or review that allows you to take possible actions to rectify and improve on your selling performance. Overall the tool helps you to manage Amazon feedback and reviews on a single dashboard.

Balance your inventory level


Running out of stock is also a pitfall to your Amazon business. Always aim to balance your inventories at a nominal level in correspondence with Amazon sales. There are a lot of inventory management tools available in the market. You can try your hands on any of those, to manage your inventory perfectly.

Go in flow with the market trends


One of the major mistakes most of the Amazon sellers do is fixing the product price at a constant value. Online marketplaces are dynamic, hence you need to be dynamic with your pricing too. Full-fledged market analysis and pricing analysis is highly required to perfectly mark your presence on Amazon.

To conclude


Establishing your brand on Amazon requires continuous efforts. If perfectly executed, you can see tremendous improvements in your Amazon sales.

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