Importance of keywords selection on Amazon
Amazon now sells millions of products in India and worldwide. When you have a product on amazon, be almost certain you are going to face tough competition from other sellers selling the same or same kind of products. So how do you differentiate yourself or be the first one to be shown to your potential customers? The answer is to have used a proper and most common used keyword as part of your product description. Today shoppers do not filter their search by category. They simply go to the search bar and type their description of what they need. If the exact words are present in your product description, your product will be among the first few to pop up on their screen. And hence your product gets its viewership. This ultimately leads to improving your Amazon sales. Types of keywords A brand needs to first identify the keywords it resonates best with. Next use terms that are common language but still describes its product. A mix of both will help rank you...