Posts

Showing posts from December, 2018

9 strategies for Amazon sellers to increase sales in 2019

Image
Amazon is getting competitive, nevertheless for 2019 too. Furthermore, selling on Amazon will turn out to be highly competitive than before. Focus on private label products Retail arbitrage turns out distressing because of the huge competition it holds. And, it is comparatively easy for anyone to source a well-known brand and re-sell it on Amazon. To differentiate yourself from others, try your hands on private label products. There are a lot of advantages you can derive from private labeling. Firstly, you are fostering a brand for yourself. Secondly, you can escape a lot of competition until a new player sneaks in. Understand Amazon product SEO Once you understand how Amazon search algorithm works, you can excel in selling on Amazon. Of Course, everyone knows keywords play an important role in crawling your products on search results. But it is not the only factor. There are a lot of determinants Amazon SEO considers for product ranking and sellers need to focu...

Increase your Feedback,Product Reviews and Seller Rating on Amazon

Image
Not every customer who purchased products on Amazon leaves feedback, product review or seller rating.  If 100 customers purchased products from you on Amazon, only 5 of them leave seller feedback. It is because of two main reasons.  They may forget to leave feedback, or they may don't know where and how to leave feedback.  The same is applicable to product reviews as well as seller ratings. Insight Mailer, an Amazon seller and buyer communication tool that helps to manage Amazon feedback, product reviews, and seller ratings on a single dashboard. How to get more feedback on Amazon? Insight Mailer can be tailored in a perfect way to increase feedback on Amazon . The tool has a wide range of professionalized templates with the perfect link to request seller feedback from Amazon customers.  This way, you have higher chances to improve feedback on Amazon . And, more seller feedback on Amazon that are good/positive is a bottom-line requireme...

How to improve reviews and ratings in Amazon?

Image
To increase reviews and ratings on Amazon , simply ask for it.  It is very typical that most of the Amazon sellers do not leave reviews. And there are a few reasons why they don’t. Firstly, there are chances they don't know where and how to leave review or rating.  Secondly, they may even forget to write the review. If you can fill this gap, then there are higher chances you may get more reviews and ratings on Amazon. But let’s say, you are selling 50+ products on Amazon. Is it really possible to address every single customer to write a review for you? The possibilities are low.  And will definitely be tedious and time-consuming.  And when performing on regular basis, it turns out monotonous and even the most experienced person tend to commit mistakes. I will run you through a simple mistake that you commit during the process. What if you had sent an email comprising “Thank you for purchasing denim.  How do you like the produ...

How to increase my sales on Amazon India?

Image
I have heard every seller stating “I want to increase my Amazon sales” . Amazon being a competitive market with a lot of sellers, continuous as well as smart efforts are required from sellers end to boost sales on Amazon. Identify unique products to sell If you choose common products to sell on Amazon, you will be one among the thousands of other sellers. But if you choose a unique product to sell, you can at least escape the competition until a new entrant peeks in. Most importantly, never conclude that “I can be successful on Amazon only if I sell unique products”. It can just improve your chances of achieving more sales. Even if you are selling similar or same product like yours, if you pay attention to other important factors, then you can definitely improve your sales on Amazon. Pay attention to the product listing Product listing, if done rightly can improve your product’s chances of ranking higher on the search results. Adding relevant and competitive ke...

Importance of Geo locations for Amazon sellers

Image
This blog will take you through few reasons why having a clear picture of buyer’s geolocation is an essential part of your Amazon business and how it can help you to take important business decisions. Helps Amazon sellers to understand the geographic reach for the products Understanding Geolocation of customers will get you a clear picture of where maximum and minimum sales come from. And also, will give you an idea of where you have no reach for your products. Helps Amazon sellers to run promotional campaigns more effectively Here I refer promotional campaigns, as retargeting campaigns that can be sent to existing customer base to cross-sell your products. Let’s say, there is a festival or event happening in Mumbai. And you want to promote a product to your existing customer base who are from Mumbai. You can leverage  Insight Mailer’s promotional campaigns that can be tailored to target a particular geography. This way, you can prevent rolling out irrele...